About Us


The Story
Gear Athletics is an active wear brand that began in 2019. It was started by owner, Taylor Hereid. He decided to begin this brand due to his growing passion in fitness as it has a massive impact on his life. He posted a transformation video where he lost over 50 pounds and saw how much fitness added to his life.  He saw himself go from the shy and socially awkward guy in high-school to the guy who had an increase in confidence that rubbed off in every aspect of his life such as school, social life, and more! The video had gotten over 100k views quickly, with everyone commenting how much he inspired them to workout.  He then knew that he wanted to inspire people to take on the fitness lifestyle. Your body is a machine and you must adjust your gear to reach greater strength and speed. Anything is possible if you truly commit to it!